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How PayPal Leveraged Its Technology To Grow Into A Worldwide Phenomenon
By Michael S. Davis No Comments 6 minutes
PayPal is one of the world’s most well-known online payment processing companies. When the company first formed, the aim was to simplify online payments, make transactions quicker, safer, lower-cost, and more convenient, and make it easiest for people to send and receive money.
NOTE: PayPal has been a regular application people use to transfer and receive funds through digital transactions rather than carrying cash around everywhere. However, you can misplace your smartphone in a public place, where cyber criminals can attack your digital belongings. Always have a double layer of security over your digital belongings. A premium VPN like FastestVPN guards over your digital privacy like your personal bodyguard.Â
Here is a closer look at how PayPal has evolved over the years and how this company has leveraged technology to grow into a worldwide phenomenon.
Which Modern Technologies Have Helped PayPal Become The Success It Is Today?
These days, people use PayPal as an alternative to physical cash, bank transfers, and debit and credit cards. It’s now one of the world’s most widely accepted payment methods and can be used to pay for everything from weekly groceries and taxi/Uber rides to bus, plane, and train tickets, online subscriptions, and so much more.Â
Additionally, PayPal account holders can also send and receive money to and from other PayPal users, donate money to charities, and even buy and sell cryptocurrencies. There’s also a physical card that can be used to withdraw money from your PayPal account at millions of ATMs worldwide.Â
Over the years, various key technologies have helped PayPal become a global success. For example, faster internet speeds, more dynamic/responsive/intuitive, and intuitive web browsers and websites, more capable/powerful PCs and mobile devices, a far simpler payment processing service, and various AI-powered tools have helped PayPal expand its reach and diversify its products and services.
Which Key Technologies Have Helped PayPal Become A Worldwide Phenomenon?
Although the basic concept of PayPal has remained unchanged since it first arrived in 1998, many of its products and services have evolved thanks to various cutting-edge new technologies that have emerged over the years to help this company grow.Â
The digital tools leveraged by PayPal include a blend of tried and tested technologies and modern innovations that ensure the platform remains secure, reliable, and scalable.Â
By embracing the latest technologies and diverse frameworks and adapting to changes in the digital environment and finance sector, PayPal has continued to grow into the worldwide phenomenon it is today.
We see people using it for e-commerce, transport, food, and even using PayPal to pay at a casino. PayPal has expanded into every avenue and opportunity you could think of, and they show no signs of stopping. The company has always catered to the ever-changing needs of its users. It uses many technological innovations to efficiently handle the complex demands of global digital payments for businesses and individuals.Â
The primary technological components that PayPal uses to run its day-to-day operations smoothly are the following:
- Backend/frontend technologies
- Cybersecurity and data protection technologies
- DevOps and CI/CD
- Programming languages
- Databases and data management
- Monitoring and logging
- APIs and integration
- Data science and machine learning
- Cloud and infrastructure
The company has integrated many other technologies to simplify payments and ensure that it remains the number one payment processing company in the world, despite fierce competition from emerging rivals like Apple Pay, Samsung Pay, Google Pay, Cash App, Dwolla, Trustly, Venmo, Alipay, Skrill, Neteller, Zelle, and many others.Â
However, unlike Apple Pay and other digital wallets that can only be used on specific operating systems/devices, PayPal can be used on pretty much any modern smartphone, tablet, laptop, and desktop computer, which makes it more accessible and appealing to people who are looking for APMs (alternative payment methods) to use at the virtual checkout.Â
Why do people use PayPal to pay for things at the virtual checkout, and what are the main user benefits?
People use PayPal to pay for things at the virtual checkout on their favourite websites or at point-of-sale machines in their favourite stores because it’s widely accepted, is fast at processing transactions, easy to use, has low (if any) transaction processing fees, and is ultra secure because of the encryption that’s used to protect online payments.Â
Things like 2FA (Two-Factor Authentication) and one-time passcodes at the checkout provide added levels of security, which protect your PayPal account, your personal details, and your money.Â
Additionally, PayPal has measures in place to protect you from any fraudulent activities that may occur. For example, if there is a data breach or unauthorized access to your account, which leads to wrongful payments being made, and you are not to blame, PayPal will do everything in its power to reimburse you for any lost funds.Â
The company also offers buyer protection, meaning users can receive refunds when something goes wrong with their purchases using their PayPal account.Â
PayPal also facilitates payments between bank accounts and credit and debit cards, meaning users can connect their bank accounts/cards to their PayPal account, so if their PayPal account doesn’t have any funds, PayPal acts as the middleman to complete the transaction between the merchant and any other preferred payment methods they have linked to their PayPal account.Â
Final thoughts
By constantly leveraging the latest technological innovations, experts predict that PayPal will continue to expand its global payment processing services and that it could one day become the world’s leading online payment brand.Â
The fact that PayPal is still going strong today after almost thirty years stands as a testament to how reliable, secure, user-friendly, and convenient it has become for millions of people worldwide who rely on this company to handle their payments on almost a daily basis.
The future remains uncertain for PayPal because of various factors, such as increased competition, the widespread adoption of cryptocurrencies and blockchain technology, and other emerging technologies that could impact the company’s growth. However, if any company operating in this sector can survive despite the many challenges, it’s PayPal.Â
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